Newsletter

All issues.

Insights on marketing, systems and business growth strategies for founders and experts.

Oct 12, 2025

Why not have multiple high-ticket offers

Maybe you’re thinking that if you have multiple high-ticket offers, you’ll make more money — which is a good premise… but a wrong

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Sep 1, 2024

Are you still using ChatGPT?

If you’re still using ChatGPT, I have a surprise for you: at the end of this content, you’ll find a list of GPTs that you can use

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Aug 25, 2024

Personal Brand or Nah

The best thing you can do from now on is to invest in your personal brand. What is a personal brand? In short: your reputation. No

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Aug 11, 2024

The feedback. How it helps and how to ask for it

I assume you already know what feedback is, so I’ll skip the definitions. The point is, it’s important and you need it. Why? 👍 To

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Aug 4, 2024

Social Media Marketing – Do you want to make money or likes?

Today we are discussing social media marketing and effective alternatives to increase your business sales. Reach on Social Media (

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Jul 26, 2024

How to find good information on the Internet

I was in a marketer mastermind discussion this week. Among the topics discussed there, one of the members of this mastermind (a sm

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Jul 8, 2024

You deserve a vacation. Here’s why

No matter what context you’re in right now, a summer vacation is well-deserved (unless you’re already on vacation… and then that’s

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Jun 30, 2024

10 marketing tips after 7 years of experience

I have been in the marketing field for over 7 years. Here are 10 tips that will help you in your business: 1. Marketing vs Product

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Jun 16, 2024

How do you sell apples if the customer wants pears

I have been working for 2 months on a marketing strategy for a car transport business. They have a very wide range of products. Th

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Jun 9, 2024

The fight for the strongest guarantee

What do you think about warranties? Are they necessary? Do they make sense as a customer? Are they worth adding to your offers? Wh

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Jun 2, 2024

The skills

How important are skills to you? You know… a significant part of the work I do involves a lot of research. That is, research in Ro

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May 26, 2024

Super Generalist or Super Niche

I’m going to tell you something that you absolutely must consider in the coming months. Trust me, this will completely change your

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